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WhatsApp Business, explained
Practical WhatsApp Business API guides: pricing in India, template approval, messaging limits, OTPs, safe broadcasts and WhatsApp with AI assistants.
Guides · Start here
What is the WhatsApp Business API? (2026 guide)
How the official WhatsApp Business Platform works, what it costs, and how to get started in an afternoon.
Read the guide
Pricing
WhatsApp Business API pricing in India (2026)
Per-message rates, what’s free, how GST and provider fees add up—with worked examples.
5 min read
Guides
WhatsApp Business app vs API: which do you need?
A side-by-side comparison, the signs you’ve outgrown the app, and how to switch without losing your number.
4 min read
Compliance
How to get WhatsApp templates approved
Categories, formatting rules, the usual rejection reasons and how to fix them.
5 min read
Growth
WhatsApp broadcasts without getting blocked
Quality ratings, opt-in, per-user limits and the habits that keep campaigns delivered.
5 min read
Growth
WhatsApp messaging limits: tiers and how to grow
What the 250 / 2K / 10K / 100K tiers mean, what counts against them and how to move up.
4 min read
Compliance
How to get the WhatsApp verified badge (green tick)
The two routes to a verified badge, what Meta looks for, and why applications fail.
4 min read
Developers
WhatsApp OTP with authentication templates
Authentication templates, copy-code buttons, India costs and how WhatsApp compares with SMS.
4 min read
Guides
The WhatsApp 24-hour window, explained
What you can send inside and outside the window, free entry points, and the errors you’ll see.
3 min read
Developers
Use WhatsApp Business from ChatGPT and Claude
Connect WhatsApp to your AI assistant with MCP—and keep control of what it can do.
4 min read